At SWATI, we celebrate style and beauty in all its forms. Not only do we provide exceptional beauty solutions to our customers, but we encourage people to express who they are.
We’re a Swedish company with Scandinavian values. Equality, empowerment, and expression are at the heart of what we do and you’re a part of that. When it comes to our team, we follow through on our mission. That’s why we work so hard to foster a work environment that is truly exceptional. As a team, we value collaboration, creativity, and continuous growth. As part of SWATI, you’ll be joining a place where your ideas are valued, your voice is heard, and your contributions make a real impact.
About the Role:
The Influencer Marketing Manager is responsible for handling end-to-end influencer marketing initiatives, from planning and execution to tracking sales and building strong partnerships between SWATI and influencers. This role requires you to collaborate with internal teams and external partners to establish an effective flow and scope for influencer marketing campaigns. Additionally, the Influencer Marketing Manager will analyze data and leverage analytical skills to optimize influencer marketing strategies, maximize campaign performance, and maintain SWATI’s presence in the influencer marketing landscape.
Responsibilities generally include increasing SWATI’s brand awareness, managing relationships with influencers and content creators, setting up and following internal processes to ensure consistency for the inflow of content and influencer marketing, compiling reports regarding our influencer marketing efforts, and maintaining excellent organizational and time management skills. The ideal person for this role is highly analytical, detail-oriented, and has a firm grasp of current trends and best practices when it comes to creating, managing, and optimizing influencer-generated content.
Mission statement:
The primary mission of our Influencer Marketing Manager is to continuously manage our initiatives and efforts as it pertains to influencer marketing. This will involve overseeing end-to-end influencer marketing campaigns, building strong partnerships, ensuring a seamless flow of content, and building lasting and beneficial partnerships with influencers who fit SWATI’s brand image.
General responsibilities:
The responsibilities of our Influencer Marketing Manager include, but are not limited to:
Overall, the Influencer Marketing Manager will play a pivotal role in driving the success of SWATI's influencer marketing campaigns and partnerships (whether internal or external), contributing to the company's growth and the achievement of the company’s sales goals.
Requirements
Position specifications:
The Influencer Marketing Manager position includes committing to the following:
About You:
The Influencer Marketing Manager is a highly analytical person with a strong ability to work under pressure and manage multiple influencers and projects simultaneously. This role requires you to be a team player with excel